Sri Lanka Welcomes DENZA Premium Electric Vehicles Now Open for Pre-Booking
John Keells CG Auto (JKCG Auto), the authorized distributor for DENZA in Sri Lanka, has officially announced the upcoming launch of the luxury electric vehicle brand, bringing over a decade of innovation excellence to the local market. DENZA is poised to introduce a new level of refined elegance and luxury to Sri Lankan drivers through its premium New Energy Vehicle (NEV) offerings. The brand’s arrival marks another significant milestone in Sri Lanka’s automotive industry and further propels JKCG Auto’s continuing mission to accelerate the nation’s transition towards sustainable mobility solutions.
Pre-bookings for the premium NEV line-up are already live, ahead of the brand’s anticipated official launch. DENZA is positioned as the ideal choice for customers who seek quiet luxury combined with intelligent, high-performance vehicles. The Sri Lankan portfolio features three distinct luxury models designed to cater to varying customer preferences. The DENZA D9 is a luxury electric MPV, offering premium family transportation, while the DENZA B8 and the adventurous B5 plug-in hybrid are aimed at customers seeking high-performance mobility underpinned by advanced safety and technological features. Each model underscores the brand’s unwavering commitment to exceptional build quality, innovative technology, and the refined luxury experience that defines premium electric and plug-in hybrid vehicles.
Charith Panditharatne, CEO of JKCG Auto, expressed immense pride in the upcoming launch, stating, “Ever since BYD entered Sri Lanka, it has quickly become the island’s most popular NEV brand, reflecting the unmatched value we deliver in performance and the overall driving experience. With DENZA, we are elevating that promise into the luxury segment.” He highlighted Sri Lanka’s significance as it joins a select group of international markets, including Singapore, the UK, and Hong Kong, in offering DENZA. Panditharatne added that DENZA delivers “one of the most sophisticated premium NEV experiences available today anywhere in the world: refined dynamics, intelligent electric performance and a cabin designed for exceptional passenger comfort. It is, in every sense, the complete package, and we are excited to introduce this remarkable brand to our discerning Sri Lankan customer base.”
The partnership between DENZA and John Keells CG Auto was formalized earlier this year through a Memorandum of Understanding (MoU) signed in June. Sri Lankan customers have been able to experience DENZA’s advanced technology first-hand with pre-bookings commencing from October 1st at Cinnamon Lakeside, with the official launch scheduled soon. This launch reaffirms DENZA’s commitment to advancing sustainable luxury new energy mobility and supporting Sri Lanka’s transition to cleaner transportation solutions. Furthermore, JKCG Auto is committed to delivering an exceptional customer experience throughout the entire ownership journey by establishing a comprehensive 3S solution, featuring sophisticated showrooms, state-of-the-art service centres, and readily available spare parts for Sri Lankan customers.
